Sustainability is integral to our process and it leads us to create considered design to positively impact human experiences and the environment. 

Our commitment to developing sustainable solutions throughout every aspects of our business directly affects how we design and produce our goods, how we pick our packaging and how we chose to communicate around what we do.

Alongside our commitment to limit our environmental impact, we also believe in supporting organisations that are in line with our mission by donating our time, resources and money.


Our prints are produced in the UK using a risograph printer, an environmentally-friendly printer using soy-based inks to produce unique prints. We use a broad range of uncoated recycled and/or FSC approved paper stock, specific details of the paper stock used for each print can be found in the product descriptions. Our notecards are printed in the UK on recycled paper using non toxic and food safe inks.

We are also keen to repurpose waste (such as offcuts and test prints) and implement zero waste practices were possible. Our Creative Kit feature pieces of discarded paper in perfect condition that would otherwise have been wasted.

Prints or samples presenting imperfections or minor cosmetic defects are sold separately at a reduced price through selected partners or exceptional online sales.


Our approach to packaging is minimal, all orders are shipped using recycled and recyclable materials. To learn more about the individual elements we used, please read our FAQ. All of our packaging can be reused or recycled in accordance with local rules.


As of June 2021, we now use Ecologi as a tool to help us offset our carbon foot and to plant a tree for every single one of your order. 

Since launching, we have also donated a percentage of our profits to selected organisations like Refuweegeem Mermaids and The Trussell Trust through the sales of particular items (such as our first publication ‘The Space Between’) or on particular dates (i.e. Black Friday and on the run up to Christmas).